The remaining 14 pages of the AFD Campaign Pressbook consist of the poster reconfigured to fit every imaginable size of newspaper movie advertisement. I’m not posting all of them (because webspace is neither infinite nor free), just enough to give you an idea. The back cover gives a contact at
“TIMES SQUARE. It’s a movie. It’s a musical. It’s a way of life.” The photos on Page 6 of the AFD Campaign Pressbook are a cropped version of TS-104-17A/7, and TS-28-28/7. There, now that’s out of the way… Pages 5 and 6 breathlessly present all sorts of fantastic ideas
“Newcomer Robin Johnson is a revelation as Nicky…” The Campaign Pressbook from Associated Film Distribution was a promotional tool for theater owners. The first part repeated almost verbatim the biographical articles from the Press Materials folder, but supplied them in a format with illustrations that could be sent directly
Insert cards aren’t made anymore, but they were my favorite form of movie poster, because the three windows in my bedroom way back when were spaced perfectly to fit two insert cards between. Also, the heavier card stock made them more durable when taking them down and putting them
The final design for the movie poster retains the two overlapping askew rectangles from the poster side of the double-sided poster. That poster had a black rectangle over a purple rectangle over a red background; here it’s changed to yellow over blue over white. The colorized collage of Nicky and
Fully opening the two-sided poster reveals my favorite version of the image most associated with Times Square. As I mentioned last time, I find the red background more visually pleasing than the yellow used on the movie poster and soundtrack album cover. There are several other differences in this version,
I think this was the first promotional piece I found after Times Square had come, been, and gone. (Not this copy, but I’ll get to that.) I don’t recall exactly where it came from… it was a tiny store dealing in rock memorabilia in Manhattan somewhere, probably between 34th and
This is one of my favorite pictures of Robin, appearing for the first time not in character. I agree with DefeatedandGifted that it wasn’t part of the US press kit, even though it’s designed identically and even came with a folded-over caption sheet, just like the the photos in
The last photos from the press kit. To the left, Pammy and Nicky on the roof from which they toss their first television set, although here Nicky appears to be translating a radio broadcast for Pammy. Nothing like this occurs in the film; this photo, however, will be
On the left is the same photo as this one, cropped differently and of course without the autograph. On the right is the photo that may be the one used the most to promote the film. We’ll have a better idea about that once I’m done with all this